Hi, I’m Lia, the founder of Enduro Goats. My journey into enduro started as an escape from the fast-paced world of tech, startups, and corporate life.

 

For over 10 years, I worked across different industries—launching, developing, and leading operational efforts for services that people use every day. But with a demanding career came the need for balance, freedom, and adventure.

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I found that in enduro. Riding through rugged trails, pushing my limits, and immersing myself in nature became my way of recharging. It helped me grow, find balance, and reignite that child-like enthusiasm for life.

 

And that’s exactly why I created Enduro Goats—to help others experience the same sense of freedom, adventure, and self-discovery.